Edsel was an American automotive brand that was founded in 1957. Ford created Edsel in order to add to its range of brands, and to take from the market share of its main competitors, General Motors and Chrysler. Named after Edsel Ford, this new company first introduced its models for the 1958 model year. Seven models were created: Ranger, Pacer, Bermuda, Citation, Villager, Roundup, and Corsair. Commercially, Edsel faired very poorly after its debut, with sales far from what was expected. This lack of sales meant only three model survived past 1958, before all remaining Edsel production ended in 1960, and the brand was dissolved.
Edsel was an American automotive brand that was founded in 1957. Ford created Edsel in order to add to its range of brands, and to take from the market share of its main competitors, General Motors and Chrysler. Named after Edsel Ford, this new company first introduced its models for the 1958 model year. Seven models were created: Ranger, Pacer, Bermuda, Citation, Villager, Roundup, and Corsair. Commercially, Edsel faired very poorly after its debut, with sales far from what was expected. This lack of sales meant only three model survived past 1958, before all remaining Edsel production ended in 1960, and the brand was dissolved.
FAQs
What is the average sale price of a Edsel? The average price of a Edsel is $28,854.
What is the rarest Edsel? ›
Approximately 25 survive today. The rarest Edsel by model is the 1960 Ranger deluxe interior four-door hardtop, model 57B.
How much is a 1959 Edsel worth? ›
Vehicle Valuation Analysis
| Bodystyles | Median Sale |
|---|
| HardTop Coupe | $7,925 |
| HardTop Sedan | $7,000 |
| Sedan | $5,200 |
Design quirks then gave way to actual quality issues, like stuck trunk lids, peeling paint and even missing parts. As the story goes, the Edsel design was so counter-intuitive that assembly line workers simply stopped trying, and the car's reputation for being weird turned into a reputation for actually being bad.
Are Edsels collectible? ›
During Edsel's short life, only 118,000 cars were sold, about half of what Ford needed to break even. Edsels are valuable today in part simply because most cars from that chrome-and-fins era are increasing in value, said McKeel Hagerty, president of Hagerty Insurance.
What engine did the Edsel have? ›
1958–1959
| First generation |
|---|
| Engine | 223 cu in (3.7 L) Mileage Maker I6 292 cu in (4.8 L) Ford Y-block V8 361 cu in (5.9 L) FE V8 |
| Transmission | 3-speed manual 3-speed automatic |
| Dimensions |
| Wheelbase | 1958: 118.0 in (2,997 mm) 1959: 120.0 in (3,048 mm) |
10 more rowsThe Edsel Citation is an automobile that was produced by the Edsel division of Ford for the 1958 model year. The flagship Edsel model line, the Citation was offered as a two-door convertible; all Citation sedans were produced as hardtops.
How much did an Edsel cost in 1960? ›
The total cost for the consumer model was $ 3,072. However, the most collectible 1960 Edsel model was the convertible which sold for $3,800.
Who has the largest Edsel collection? ›
Known as the World's Largest Edsel Collection, Hank Davis and his family have amassed an incredible collection of Edsel cars and memorabilia.
How much did a new Edsel cost? ›
The most costly Edsel had a price tag of over $4,000, or about $36,000 today, and overlapped with Ford's own Mercury product line. The confused consumer couldn't figure out whether the Edsel was a mid-market or luxury automobile. In the first year, 63,110 Edsels were sold in the United States, and only 4,935 in Canada.
He was the only child of Clara and Henry Ford, being named for Edsel Ruddiman, one of Henry Ford's closest childhood friends. He was groomed to take over the family automobile business, and grew up tinkering on cars with his father.
Did Edsel make a station wagon? ›
The Edsel Villager is a station wagon that was produced and sold by Edsel from 1958 to 1960. Like the two-door Roundup and premium Bermuda station wagons, the Villager was initially built on a 116 in wheelbase shared with Ford's station wagons, and, throughout its lifespan, shared Ford's wagons core body stampings.
What was the bad Ford car in the 1950s? ›
The Edsel Proved Why You Should Never Design a Car by Comittee. Ford had big ambitions for Edsel. Unfortunately, they were too big. Ford in the 1950s was nothing if not ambitious.
Which Ford had a son named Edsel? ›
The only child of Clara and Henry Ford, founder of Ford Motor Company, Edsel was born in 1893 — the same year his father made his first gasoline engine.
What old car make is named for Henry Ford's son? ›
Edsel was a make of car and a new car making division introduced by the Ford Motor Company on September 4, 1957. The company called that day, "E-Day." It was named after Henry Ford's son, Edsel Ford. The Edsel was also one of the biggest failures in history.
What is a 1958 Edsel convertible worth? ›
A: The highest recorded sale was $79,500 for a 1958 Edsel Citation Convertible on May 21 2024. Q: What was the lowest recorded sale price for a Edsel Citation? A: The lowest recorded sale price was $9,350 for a 1958 Edsel Citation Convertible on Oct 24 2019.
